Privacy Policy

PetCareNow, Inc. (“PetCareNow,” “we,” “us,” or “our”) recognizes the importance of protecting the privacy of your personal information, and we have prepared this Privacy Policy to provide you with important information about the privacy practices applicable to our app and website at https://petcarenow.com, https://goodpup.com, and their subdomains (“Site”) through which we offer our services (together with our Site, our “Services”) as a provider of access to trainers and certified veterinary technicians (“Technicians”) to discuss training material and any issues you are encountering with your pet.

I. COLLECTION OF INFORMATION

We may collect the following kinds of information when you use the Services:

  • Information you provide directly to us.
  • Device based information collected automatically.

For certain activities, such as when you register, use our services, subscribe to our alerts, or contact us directly, we may collect some or all of the following types of information:

  • Contact information, such as your full name, email address, mobile phone number, and address;
  • Username and password
  • Your pet’s information, including information about skills, behavior, general health, and pet insurance; and
  • Any other information you provide to us.

We may combine such information with information we already have about you.

Device information we collect automatically. We may collect certain information automatically when you use our Services, such as your Internet protocol (IP) address, device and advertising identifiers, browser type, operating system, Internet service provider, pages that you visit before and after using the Services, the date and time of your visit, information about the links you click and pages you view within the Services, and other standard server log information. We may also collect certain location information when you use our Services, such as your computer’s IP address, your mobile device’s GPS signal, or information about nearby WiFi access points and cell towers. We may use cookies, pixel tags, Local Shared Objects, and similar technologies to automatically collect this information. Cookies are small bits of information that are stored by your computer’s web browser. Pixel tags are very small images or small pieces of data embedded in images, also known as “web beacons” or “clear GIFs,” that can recognize cookies, the time and date a page is viewed, a description of the page where the pixel tag is placed, and similar information from your computer or device. Local Shared Objects (sometimes referred to as “Flash Cookies”) are similar to standard cookies except that they can be larger and are downloaded to a computer or mobile device by the Adobe Flash media player. By using the Services, you consent to our use of cookies and similar technologies.

We may also collect technical data to address and fix technical problems and improve our Services, including the memory state of your device when a system or app crash occurs while using our Services. Your device or browser settings may permit you to control the collection of this technical data. This data may include parts of a document you were using when a problem occurred, or the contents of your communications. By using the Services, you are consenting to the collection of this technical data.

We may also receive information about you from other sources, including through third-party services and organizations. For example, if you access third-party services, such as Facebook, Google, or Twitter, through the Services to login to the Services or to share information about your experience on the Services with others, we may collect information from these third-party services.

Please be advised that we may monitor, record, and transcribe sessions between providers (trainers and veterinarian technicians) and you for record-keeping, training, and quality-assurance purposes. The recordings are performed by Twilio and stored in Amazon Web Services indefinitely. The recording tools and storage may change. You will be reminded that the calls are recorded before each session.

II. USE OF INFORMATION

We generally use the information we collect online to:

  • Provide and improve the Services;
  • Contact you;
  • Fulfill your requests for products, services, and information;
  • Forward you information about additional clinical veterinary services or general veterinary wellness from us or on behalf of our affiliates and trusted third-party partners;
  • Forward you information about services provided by our trusted advertising partners;
  • Show targeted advertisements to you and others outside of our Site, for our services or services provided by our trusted advertising partners;
  • Analyze the use of the Services and user data to understand and improve the Services;
  • Customize the content you see when you use the Services;
  • Conduct research using your information in a manner that does not utilize information which personally identifies you;
  • Prevent potentially prohibited or illegal activities and otherwise in accordance with our Terms of Service; and
  • For any other purposes disclosed to you at the time we collect your information or pursuant to your consent.

III. SHARING OF INFORMATION

We are committed to maintaining your trust, and we want you to understand when and with whom we may share the information we collect.

Pet trainers. If you use our pet training services, we may share information about you and your pet with our pet trainers in order to offer you our Services.

Authorized third-party vendors and service providers. We may share your information with third-party vendors and service-providers that help us with business operations, including billing, payment processing, customer service, email deployment, business analytics, marketing (including but not limited to advertising, attribution, mobile marketing, optimization and retargeting), performance monitoring, hosting, and data processing. These third-party vendors and service providers may not use your information for purposes other than those related to the services they are providing to us.

Research partners. We may share your information with our research partners to conduct training and health related research; such sharing may be subject to your separate written authorization.

Corporate affiliates. We may share your information with our corporate affiliates as required to conduct business operations and that are subject to this policy.

Referring affiliates. We may share your information with the non-profits and other organizations that may have referred you to our Services. These referring affiliates will use your information for their own business purposes and any information that we may share with them is also subject to the terms of their privacy policy.

Business transfers. We may share your information in connection with a substantial corporate transaction, such as the sale of a website, a merger, consolidation, asset sale, or in the unlikely event of bankruptcy.

Legal purposes. We may disclose information to respond to subpoenas, court orders, legal process, law enforcement requests, legal claims or government inquiries, and to protect and defend the rights, interests, health, safety, and security of PetCareNow, our affiliates, users, or the public. We may also share information with law enforcement, social workers, or other qualified individuals in the event that we feel that you, your pet, or other people that we have interacted with through our relationship with you (including through our pet trainers’ relationship with you) are in danger or require special assistance. Any response to such information disclosure may include imposing a restriction on your ability to modify or delete relevant information or settings on the PetCareNow site, and may include preservation of any such information or settings.” If we are legally compelled to disclose information about you to a third party, we will attempt to notify you by sending an email to the email address in our records unless doing so would violate the law or unless you have not provided your email address to us. In the event of any such above-named or similar legal process, neither PetCareNow nor its agents will provide legal advice to you, nor will PetCareNow represent, defend or indemnify any of your interests related to such legal disclosure requests or their underlying legal matters.”

With your consent or at your direction, we may share information for any other purposes disclosed to you at the time we collect the information or pursuant to your consent or direction.

If you access third-party services, such as Facebook, Google, or Twitter, through the Services to login to the Services or to share information about your experience on the Services with others, these third-party services may be able to collect information about you, including information about your activity on the Site, and they may notify your connections on the third-party services about your use of the Site, in accordance with their own privacy policies.

If you choose to engage in public activities on the Site or third party sites that we link to, you should be aware that any information you share there can be read, collected, or used by other users of these areas. You should use caution in disclosing personal information while participating in these areas. We are not responsible for the information you choose to submit in these public areas.

In the past 12 months, we have not sold any user information.

IV. SECURITY

We use reasonable measures to help protect information from loss, theft, misuse and unauthorized access, disclosure, alteration and destruction. You should understand that no data storage system or transmission of data over the Internet or any other public network can be guaranteed to be 100 percent secure. Please note that information collected by third parties may not have the same security protections as information you submit to us, and we are not responsible for protecting the security of such information.

V. YOUR CHOICES

You may opt out of receiving training and health related communications from us by emailing us at hello@petcarenow.com. You may also request that we export or delete your personal information by sending us an email at hello@petcarenow.com, by submitting a contact form at https://goodpup.com/contact, or by calling 1-844-660-0907.

You may be able to refuse or disable cookies by adjusting your web browser settings. Because each web browser is different, please consult the instructions provided by your web browser (typically in the “help” section). Please note that you may need to take additional steps to refuse or disable Local Shared Objects and similar technologies. For example, Local Shared Objects can be controlled through the instructions on Adobe’s Setting Manager page. If you choose to refuse, disable, or delete these technologies, some of the functionality of the Services may no longer be available to you.

California residents are entitled twice a year, free of charge, to request and obtain certain information regarding our disclosure, if any, of certain categories of personal information to third parties for their direct marketing purposes in the preceding calendar year. We do not share personal information with third parties for their own direct marketing purposes.

VI. THIRD-PARTY ADVERTISING, LINKS, AND CONTENT

Some of the Services may contain links to content maintained by third parties that we do not control. We allow third parties, including business partners, advertising networks, and other advertising service providers, to collect information about your online activities through cookies, pixels, local storage, and other technologies. These third parties may use this information to display advertisements on our Services and elsewhere online tailored to your interests, preferences, and characteristics. We are not responsible for the privacy practices of these third parties, and the information practices of these third parties are not covered by this Privacy Policy.

Some third parties collect information about users of our Services to provide interest-based advertising on our Services and elsewhere, including across browsers and devices. These third parties may use the information they collect on our Services to make predictions about your interests in order to provide you ads (from us and other companies) across the internet. Some of these third parties may participate in an industry organization that gives users the opportunity to opt out of receiving ads that are tailored based on your online activities. Due to differences between using apps and websites on mobile devices, you may need to take additional steps to disable targeted ad technologies in mobile apps. Many mobile devices allow you to opt out of targeted advertising for mobile apps using the settings within the mobile app or your mobile device. For more information, please check your mobile settings. You also may uninstall our apps using the standard uninstall process available on your mobile device or app marketplace.

To opt out of interest-based advertising across browsers and devices from companies that participate in the Digital Advertising Alliance or Network Advertising Initiative opt-out programs, please visit their respective apps or websites. You may also be able to opt out of interest-based advertising through the settings within the mobile app or your mobile device, but your opt-out choice may apply only to the browser or device you are using when you opt out, so you should opt out on each of your browsers and devices if you want to disable all cross-device linking for interest-based advertising. If you opt out, you will still receive ads but they may not be as relevant to you and your interests, and your experience on our Services may be degraded.

Do-Not-Track Signals and Similar Mechanisms. Some web browsers transmit “do-not-track” signals to apps or websites. Because of differences in how web browsers incorporate and activate this feature, it is not always clear whether users intend for these signals to be transmitted, or whether they even are aware of them. We currently do not take action in response to these signals.

VII. INTERNATIONAL USERS

We maintain information in the United States of America and in accordance with the laws of the United States, which may not provide the same level of protection as the laws in your jurisdiction. By using the app or website and providing us with information, you understand and agree that your information may be transferred to and stored on servers located outside your resident jurisdiction and, to the extent you are a resident of a country other than the United States, that you consent to the transfer of such data to the United States for processing by us in accordance with this Privacy Policy.

VIII. CHANGES TO THE PRIVACY POLICY

We may update this Privacy Policy to reflect changes to our information practices. If we make any material changes we will notify you by email (sent to the e-mail address specified in your User Account) or by means of a notice on the Site and Applications prior to the change becoming effective. We will also update the “Last Updated” date at the bottom of this Privacy Policy. We encourage you to periodically review this page for the latest information on our privacy practices. Our privacy policy can always be found at https://goodpup.com/privacy.

IX. QUESTIONS?

If you have any questions about this Privacy Policy or our practices, please email us at hello@petcarenow.com.

​Copyright © 2017-2021, PetCareNow, Inc., All Rights Reserved.

Last updated November 2021.